Monday, March 30, 2009

Video is Coming to FindGroupTherapy.Com

News, news, news....We're adding Video capabilities that will allow therapists who list with us to include a short clip of themselves talking on their topic of expertise! This should really make a difference in the kinds of results you get from our site. Within another month or so, this will be available to all of our paying subscribers. I've already spoken with therapists who are very excited about the new feature and we're thrilled to be able to offer this service.

In other notes, I've been noticing that FindGroupTherapy.Com is getting lots of visits from New York, Pennsylvania, Texas, Florida, Michigan, Virginia, and New Jersey. The visitors from these regions are searching for therapy groups, but we don't currently have much to offer them. Hmm, a great opportunity for mental health professionals in those areas? YES, of course it is! We've got the audience, a targeted demographic group, already searching our we just need to get plenty of groups listed from these states so that have a supply to meet the demand.

Have you linked to FindGroupTherapy.Com from your own Web site? Help us build our traffic by adding a link to us today!! We thank you in advance.

Tuesday, March 24, 2009

Overlooked by Wall Street Journal

How annoying. The Wall Street Journal published a great article this morning about Group Therapy, and when they talked about "how to find a group," they didn't mention FindGroupTherapy.Com as a resource. I have contacted the editor to see if there's anything we can do to get recognized by them. Stay tuned!

Monday, March 23, 2009

Categorizing Mental Illness?

An interesting question came up today from one of the therapists who lists groups at -- he wanted to know if I would add a category called "Severe Mental Illness." I felt a little uncomfortable with this. I wanted to think about it first. I wondered, for instance, how will we define "severe" if we decide to add this category? And how do we prevent therapists from over-labeling certain disorders as severe, and listing them under this category?

I also wondered whether patients would be offended by this term. Or if therapists dealing with severely ill patients would propose other categories that are less pathologizing.

Or am I over-reacting to this term? I put the question out on a few mailing lists for mental health professionals and I'll be curious to see what kinds of responses I get! Subscribe to this blog to stay updated on this topic.

If you have something to add to this discussion, please be sure to add your comment here!

Thursday, March 19, 2009

Tracking Your Group Referrals from FindGroupTherapy.Com

So, have you received any referrals this month from FindGroupTherapy.Com? If not, how do you know? One of the things that is difficult about tracking is that the following situations commonly occur:

1.) You'll get a new group member and you'll forget to ask where they found you. (don't forget to ask!!)

2.) You'll get a new group member and ask where they found you, and they'll say "on the Internet" because they can't remember *where* on the Internet -- they just remember Googling the topic. Well, that's a problem because maybe they found you on FindGroupTherapy.Com and maybe not. There's no real way to know.

3.) Your new member says: My therapist told me about your group. Well, guess least 50% (if not more) of our Web site traffic comes from other therapists looking for groups for their clients. So if someone's therapist referred them, it's quite possible that the therapist found out about you from FindGroupTherapy.Com

If you're a GOLD member on our site, you have access to a "hits counter" that tells you how many people each day are viewing your group listing. Keep an eye on this number....if you're getting lots and lots of page view, but no phone calls, you may need to consider adding some new text to your group description.....or, you may need to do some better tracking of the inquiries that come in about your group! Phone still not ringing? Hmm....there's still that reality about the current economic climate. Hang tight...things will cycle back into better times soon (we hope!)

Signing off for now....Linda

Tuesday, March 17, 2009

Working on Google Rankings

Great news for all of the Bay Area therapists who advertise on FindGroupTherapy.Com...

We're coming up in the #1 slot on Google when you search for the following keywords and phrases: find group therapy, group therapy bay area, group therapy oakland, group therapy berkeley, group therapy san francisco, group therapy san jose, and many others.

This is exciting and it's increasing traffic to the site! We're also getting more and more of you who are linking to us from your own sites, and this too helps to boost our rankings, our credibility, and our group listings.

One of the things I'm hoping to add to the site very soon -- Podcasts! Therapists with group listings on FindGroupTherapy.Com would be able to include audio or video Podcasts of themselves talking about their topic of expertise. Look for this as well as other bells and whistles coming soon.........

Monday, March 16, 2009

Web Site Stats for February

Wow, we're off and running. FindGroupTherapy.Com received 9,122 page views in the month of February! We're pretty happy with that statistic, and expect to see it grow in the coming months. That's a lot of bang for the buck (where else can you get an entire year of marketing to your direct target market for just $139?)

Top 3 categories of groups people searched for on the site in February were Divorce, Depression, and Women's Issues. Other popular categories included DBT/CBT, Panic/Anxiety, Social Skills, and Mindfulness.

Interesting that in the last week, the new groups that were added included "Recession Blues," led by Aresu Kehlhofer, a Licensed Marriage & Family Therapist; and "Stress and Worry Group for Women" led by Lisa Brookes Kift, Licensed Marriage & Family Therapist. Certainly these are the types of groups that are needed in this time of economic downturn.

We're wondering what new groups to expect on the site THIS WEEK! Stay tuned....

Sunday, March 15, 2009

Well, our expansion is underway. FindGroupTherapy.Com now has a few groups in New York, Georgia, and Washington. After a huge success in California (hundreds of therapists and nearly a thousand groups have listed on the site over the last 3 years!), we've opened registrations to the entire United States.

We're hoping to fill up the site with group listings from all over the U.S. It would be great if we could list 300 groups in every major metro area....that's what we're aiming for!

Be sure to pass along the link to any of your friends or colleagues in the mental health or medical fields. And we'd love it if you would link to us from your page as well....just point to:

Happy Sunday!